How to Increase the Conversion Rate on Your Ads

How to Increase the Conversion Rate on Your Ads

In this video, Entrepreneur Network partner Eric Siu discusses five rules that can lead to more conversions on your social media advertisements. To start, Siu emphasizes the importance of a good headline on your ads. Once you publish the headline, you should already have used half your marketing budget. When people visit Facebook, one of the first pieces of advertising copy they see is the headline.